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Velo Snus: The Full Guide

Introduction to Velo Snus

If you were looking for a natural competitor to Zyn, then you have come to the right place. Velo has been around for a long time and continues to capture new customer bases on a global scale. At The Snus King, we have a growing selection of Velo snus for you from the huge inventory available in Europe.



What is Velo Snus 


Velo is made by manufacturing powerhouses British American Tobacco. Hence, the quality of Velo pouches is among the best in the world when it comes to pouch composition. Despite having the colloquial nickname of Velo snus, these pouches are, in fact nicotine pouches. Made in the same fashion as the infamous Zyn products, Velo is a like for like product with a bit more of a punch.



Why is Velo Popular in The US


The customer base of US nicotine pouch users has grown exponentially in recent years. As such, more and more US users have sought nicotine products outside of the country. Previously known as Lyft Nicotine Pouches, Velo is the global rebrand that has taken huge market shares in many countries. The US is a growing market for Velo and social media has played a factor in the success of the brand. The exclusive flavors, combined with the elevated strength levels has caused a sea of new orders from the United States on The Snus King. 

The Benefits of Using Velo

As Velo Snus is not a traditional snus product and contains no tobacco, it is seen as a viable option for consuming nicotine. The products are made from plant based fillers, water, flavoring, and nicotine. The omitting of tobacco in these Swedish products has meant no teeth staining, tobacco drip, and potential health risks associated with tobacco. Most of our users prefer nicotine pouches to snus, and Velo has performed well in sales due to the brand strength in The US.




How to use Velo Snus

Using Velo is the same as using other nicotine pouches, by pinching the pouch in between the top lip and the gum. These pouches can hold form for anywhere between 20-40 minutes depending on the liquidity of your mouth. The more liquidity in the mouth, the more likely the pouch is to depleting the nicotine faster. Most users find their own personal sweet spot somewhere between 20-40 minutes. Nicotine is dispersed into the system giving you similar feeling to smoking a cigarette but without the potential health risks associated with smoking.

Flavors and Strengths

There is a whole lineup of variations available for purchase at The Snus King, from traditional mint flavors to wild fruit infusions. As British American Tobacco continue to grow their line of products within the brand we aim to bring you the whole portfolio to the US. The products range from 4mg through to 17mg with each flavor containing its’ own strength level exclusive to that flavor.


Mint continues to reign as the most popular flavors in the Velo lineup, and Velo has two core products at the helm. The Velo Ice Cool and Velo Freeze Max stand as two of the top selling products in the portfolio. 

The Future of Velo in The US

It would be difficult to speculate the success of Velo in the United States, but early signs are positive. With orders growing on a weekly basis we have data to support that huge states such as New York, California and Michigan have taken well to the brand. The rebranding in 2024 has added a bit of spice to a growing and competing market. Not only do the products have more zest than ever before, but have also tapped into exploding demographics in the nicotine market. As America opens it eyes, and doors, to the nicotine pouch boom, the colloquial Velo Snus products are waged as viable Zyn Alternatives.

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